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Julide Mercan

Executive Director


Julide has joined the EMF team in Istanbul, to head the value creation function. Before EMF, she was Principal in management consulting at Peppers and Rogers Group. She has delivered strategy, market and customer insights to clients in a wide range of industries including telecommunications, retail, media, consumer electronics, government services and financial services; and in numerous regions including Turkey, Middle East, Europe and Africa. Prior to Peppers and Rogers Group, she was leading strategic planning and business development for one of the largest ISP and content providers in Turkey.